Chemistry at Design Thinking Asia 2018

Chemistry ran an all-new workshop at Design Thinking Asia 2018 – Gamifying Design Thinking for Business Transformation: Cooperativeness & Competitiveness in a Simulated Situation!

Chemistry ran an all new workshop at Design Thinking Asia 2018 – Gamifying Design Thinking for Business Transformation: Cooperativeness & Competitiveness in a Simulated Situation!

We literally designed a card game that helps stimulate new thinking and break barriers to address corporate challenges.

Our conference delegates included representatives from Ministry of Finance (VITAL team) and Ageas Insurance Hong Kong.

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The Next Evolution in Design: From Experience to Purpose

In recent years, there has been a shift in the way businesses approach customer experience. Instead of focusing only on providing a positive experience for customers, companies are now seeking purpose-driven value propositions. This shift is driven by consumers’ growing awareness of our lifestyles’ impact on the planet. Smart companies are the ones able to connect with their customers in new ways, doing good business by doing good for society and the planet.

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AI and The Future of Creativity — Part 2

After our experiments with the Lunar New Year Portraits, We spoke to Nicholas Loke, Asyraf Daud, Jasmine Poh, and Deej Zulkifli to reflect on the experience and share their thoughts on the topic.

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AI and the Future of Creativity

AI models are passive tools. Creativity is still borne from human input.

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